Stock Management
Out of Stock (OOS)
A situation where a SKU is not available for sale in a store where it is normally stocked.
Out of stocks are silent revenue killers. Detecting them early requires combining store-level distribution data with sell-out velocity — a sudden zero-sales week in a store with typical velocity is almost always an OOS.
Use this KPI in your commercial reviews
Sell-Out Copilot computes this metric automatically across every SKU, customer and category.